Performance Marketing Manager / Performance Marketing Manageress

SMG Swiss Marketplace Group AG - February 23, 2026

Company Description

Welcome to SMG Swiss Marketplace Group AG. SMG is a pioneering network of online marketplaces and a leading European digital company that simplifies people’s lives with forward-looking products. We operate leading marketplaces across real estate, automotive, general classifieds, and finance & insurance. We’re driven by our values: Better Together, Aim High, and Act Responsibly.

Job Description

The Performance Marketing Manager is a central function within Group Marketing, where you will collaborate with all SMG Swiss Marketplace Group AG business units and join a team of digital and performance marketing experts.

Your Responsibilities

  • Plan, manage, and optimise the Search Engine Advertising efforts for various SMG brands.
  • Engage with other digital marketing channels (Social ads, programmatic, display) and step in for other channels when required.
  • Drive performance, monitor, analyse, and recommend optimisation and growth opportunities with a strong testing mindset.
  • Challenge the status quo and contribute to the optimisation of processes and workflows.
  • Collaborate with our brands to achieve their marketing goals and ensure the implementation of digital marketing best practices.
  • Work with diverse marketing professionals, focusing on ad product & creative innovation, audience and data strategy, as well as measurement and attribution opportunities.

Qualifications

  • Native German speaker and fluent in English (our business language).
  • More than 6 years of experience across various digital channels, with a strong focus on Paid Search; experience in other digital marketing channels is a plus.
  • Proven track record in Google Ads.
  • Experience with the Google Marketing platform (SA360, DV360, CM360).
  • Solid hands-on experience with GA4, Looker Studio, Google Sheets, and Google Tag Manager.
  • Proficiency with feed management tools, particularly in Google Shopping.
  • Comfortable working with various stakeholders, displaying a service mindset, flexibility, and adaptability to priority changes.
  • Strong problem-solving skills, with a reliable and proactive attitude.
  • Excellent project management skills; highly organised and detail-oriented; able to manage multiple tasks in a fast-paced environment.
  • Bachelor's degree in Business, Marketing, Technology, or equivalent practical experience.

Additional Information

What do we offer?

  • 6 weeks of holidays per year (plus the option to purchase an additional 10 weeks).
  • 40-hour work week with flexible hours (capped at 45 hours).
  • A hybrid work setup with the flexibility to work remotely.
  • Generous parental leave: 18 weeks for maternity and 6 weeks for paternity/adoption.
  • SBB Half-Fare Card and first-class travel between SMG offices in Switzerland.
  • Gender-neutral pay and transparent career paths.
  • Choose your gear: Mac or Windows laptop, and iPhone, Samsung, or Pixel mobile.
  • An inclusive and innovative environment where your voice matters.

Recruitment Process

We keep hiring simple and human:

  • Initial Video-Call with one of our Recruiters.
  • Technical Interview / Meet the Hiring Manager.
  • Case Study & Team Fit Conversation.
  • Meet relevant Business Stakeholders.

Apply Now

To take advantage of this opportunity, please apply online using the form below. Only applications matching the job profile will be considered.

About Us

SMG Swiss Marketplace Group is a pioneering network of online marketplaces and a cutting-edge digital company that simplifies people’s lives with innovative products. SMG Swiss Marketplace Group provides customers with the best tools to meet their life decision needs. The portfolio includes Real Estate (ImmoScout24, Homegate, Flatfox, Immostreet.ch, alle-immobilien.ch, home.ch, Publimmo, Acheter-Louer.ch, CASASOFT, IAZI), Automotive (AutoScout24, MotoScout24), General Marketplaces (anibis.ch, tutti.ch, Ricardo), and Finance & Insurance (FinanceScout24, moneyland.ch).

Disclaimer

SMG Swiss Marketplace Group primarily engages with candidates directly. We do not accept unsolicited resumes or candidate profiles from recruitment agencies unless we have specifically requested their assistance for particular roles. Any submissions made without a prior request from our Talent Acquisition team will not be acknowledged or considered. We appreciate the understanding and cooperation of recruitment agencies in respecting this policy.

Location : Zürich
Country : Switzerland

Application Form

Please enter your information in the following form and attach your resume (CV)

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