Company Description
Welcome to SMG Swiss Marketplace Group AG. SMG is a pioneering network of online marketplaces and a leading European digital company dedicated to simplifying people’s lives through forward-looking products. We operate prominent marketplaces in various sectors, including real estate, automotive, general classifieds, and finance & insurance. Our core values—Better Together, Aim High, and Act Responsibly—drive our mission and culture.
Job Description
The Performance Marketing Manager plays a pivotal role within Group Marketing, collaborating across all SMG Swiss Marketplace Group AG business units. You will be part of a team of digital and performance marketing experts focused on achieving outstanding results.
Your Responsibilities
- Plan, manage, and optimise the Search Engine Advertising strategies for various SMG brands.
- Collaborate with other digital marketing channels (such as social ads, programmatic, and display) and be ready to contribute across different avenues when necessary.
- Drive performance by monitoring, analyzing, and recommending optimization and growth strategies with a strong focus on testing.
- Challenge the status quo and actively contribute to the enhancement of processes and workflows.
- Partner with our brands to meet their marketing objectives while ensuring the implementation of best practices in digital marketing.
- Work alongside diverse marketing professionals focusing on ad product & creative innovation, audience and data strategy, and measurement and attribution opportunities.
Qualifications
- Native German speaker with fluency in English (our business language).
- Over 6 years of experience across various digital channels, with a strong emphasis on Paid Search; familiarity with other digital marketing channels is an advantage.
- Proven track record in Google Ads.
- Experience with the Google Marketing Platform (SA360, DV360, CM360).
- Solid hands-on skills with GA4, Looker Studio, Google Sheets, and Google Tag Manager.
- Proficient in feed management tools, with a strong background in Google Shopping.
- Ability to work collaboratively with stakeholders, demonstrating a service mindset and adaptability to changing priorities.
- Proactive problem-solver with exceptional troubleshooting abilities.
- Excellent project management skills, highly organized and detail-oriented, capable of managing multiple tasks in a fast-paced environment.
- Bachelor's degree in Business, Marketing, Technology, or equivalent practical experience.
Additional Information
What do we offer?
- 6 weeks of holidays per year, with the option to purchase 10 additional days.
- 40-hour work week with flexible hours (capped at 45 hours).
- A hybrid work setup that provides flexibility to work remotely.
- Generous parental leave: 18 weeks for maternity and 6 weeks for paternity/adoption.
- SBB Half-Fare Card and first-class travel between SMG offices in Switzerland.
- Gender-neutral pay and transparent career paths.
- Choice of equipment: Mac or Windows laptop, and iPhone, Samsung, or Pixel mobile.
- An inclusive and innovative environment where your voice matters.
Recruitment Process
We keep hiring simple and human:
- Initial Video Call with one of our Recruiters.
- Technical Interview / Meet the Hiring Manager.
- Case Study & Team Fit Conversation.
- Meet relevant Business Stakeholders.
Apply Now
To take advantage of this opportunity, please apply online using the form below. Only applications matching the job profile will be considered.
About Us
SMG Swiss Marketplace Group is a pioneering network of online marketplaces and a cutting-edge digital company that simplifies people’s lives with innovative products. Our portfolio includes Real Estate (ImmoScout24, Homegate, Flatfox, Immostreet.ch, alle-immobilien.ch, home.ch, Publimmo, Acheter-Louer.ch, CASASOFT, IAZI), Automotive (AutoScout24, MotoScout24), General Marketplaces (anibis.ch, tutti.ch, Ricardo), and Finance & Insurance (FinanceScout24, moneyland.ch).
Disclaimer
SMG Swiss Marketplace Group primarily engages with candidates directly. We do not accept unsolicited resumes or candidate profiles from recruitment agencies unless we have specifically requested their assistance for particular roles. Any submissions made without prior request from our Talent Acquisition team will not be acknowledged or considered. We appreciate the understanding and cooperation of recruitment agencies in respecting this policy.