FOR THOSE WHO SEEK EXCELLENCE
Join one of the most respected Maisons in fine watchmaking, where excellence is both a given and a never-ending quest. Play your part in driving our collective success and shaping our future legacy.
YOUR ROLE
We are seeking an International PR Specialist to join our PR and Corporate Communication department. The International PR Specialist will play a crucial role in ensuring the reputation of the Maison by creating and curating engaging content, distributing information, and conducting research and market analysis. This position is responsible for executing PR strategies aimed at enhancing our brand image and increasing global PR coverage. It requires a strong understanding of international media relations, excellent communication skills, and the ability to collaborate with cross-functional teams and subsidiaries.
PLAYING YOUR PART, YOU WILL:
CREATING AND SHARING CONTENT
- Ensure all communications reflect the tone of voice of the Maison.
- Lead the planning and editing of content creation.
- Oversee the distribution of all communication materials to subsidiaries and the press.
IMPROVING GLOBAL PR ACTIVATION
- Contribute to setting PR objectives and implementation.
- Enhance the international press database based on strategic segmentation, performance, and KPIs to support the PR strategy.
DEVELOPING REPORTS
- Compile the monthly coverage report as well as daily and ad-hoc highlights, collating press reviews and all coverage across offline and online media.
- Utilize key metrics to measure earned media performance in close collaboration with subsidiaries.
- Benchmark and analyze trends and coverage, sharing key learnings and best practices.
SETTING THE PR ACTIVATION
- Manage inquiries from the public, press, and related organizations, referring requests to the appropriate spokesperson or information source.
- Ensure media inquiries are relevant, developing detailed media briefs.
- Organize press photo and video shoots, following up with media until publication goes live.
- Lead the organization of PR interactions such as press conferences, previews, PR days, exhibitions, and press events.
- Coordinate manufacture visits.
- Support local markets on a regular basis to address their requests and enhance performance.
COORDINATING WATCHES AND WONDERS
- Coordinate project logistics, including interviews and photo shoot planning for the fair.
WHAT WILL MAKE YOU SUCCESSFUL?
Success in this role will require:
- A Master's degree in Public Relations, Communications, Marketing, or a related field.
- Immediate availability.
- Proven experience in Media Relations, with mandatory experience in the watchmaking industry.
- Proficiency in Content Creation, Data Analysis, Database Management, Event Management, and Reporting.
- Exceptional skills in Communication, Organization, Problem-Solving, Attention to Detail, and Negotiation.
- Fluency in both French and English.
Vacheron Constantin celebrates 270 years as the world’s oldest watchmaker in continuous production since 1755. Headquartered in Geneva, Switzerland, we operate a global retail network of nearly 200 boutiques and points of sale across 36 countries. Every member of our exceptional global community of watchmakers, artisans, and dedicated professionals shares a common devotion to our extraordinary heritage and a passion for pioneering an even brighter future.
If this sparks your imagination, apply online using the form below. Please note that only applications matching the job profile will be considered.