Join Our Team as Head of Marketing & Communications
We are Schellenberg Wittmer, a leading internationally oriented Swiss business law firm. To strengthen our Business Services team, we are seeking an experienced, strategic, and hands-on professional to join us as Head of Marketing & Communications.
This key role, based in either Geneva or Zurich, will involve regular travel between the two locations. You will report directly to the COO and work closely with both internal and external stakeholders. Your primary responsibility will encompass the overall marketing strategy, brand management, and the coordination of all marketing and communication activities.
Your Responsibilities
Strategy, Leadership & Governance
- Overall accountability for all Marketing, Communications, and Business Development (MarComBD) initiatives across our offices in Zurich, Geneva, and Singapore.
- Build, lead, and continuously develop a unified international MarComBD team of eight professionals, fostering cross-office collaboration and efficient workflows.
- Manage the full MarComBD budget.
- Act as a trusted partner to senior leadership and key internal stakeholders across all offices.
Brand Management & Positioning
- Develop and execute integrated brand, marketing, and communications strategies across all channels (online and offline).
- Oversee corporate brand management and identity, ensuring consistent application across all markets.
Digital Transformation
- Drive and continuously advance digital transformation projects within the MarComBD function.
- Expand and strengthen the firm’s digital marketing capabilities across all offices.
- Lead the strategic use of digital channels to increase brand visibility, engagement, and performance.
- Identify, evaluate, and implement suitable digital tools and platforms in close collaboration with IT and external partners.
Communications & Public Relations
- Lead public relations activities in a highly regulated professional services environment.
- Drive improvements in internal communications, including the introduction of new communication tools, and conduct firm-wide communication training.
Business Development & Client Events
- Design and implement strategic business development initiatives across practice groups and offices.
- Oversee business development training programs for junior professionals.
- Support partners and teams in strengthening client relationships and enhancing market presence through impactful business development events, ensuring proper planning and execution.
- Ensure appropriate post-event follow-up to maximize relationship building and commercial outcomes.
Internal Event Management
- Lead and support internal events with HR, ensuring engagement, brand consistency, and alignment with firm goals.
Employer Branding & Talent Positioning
- Lead employer branding campaigns to increase brand awareness and strengthen the firm’s positioning among students and young professionals.
- Oversee employer branding initiatives in close collaboration with the HR team, ensuring alignment between corporate and talent branding strategies.
Your Profile
- Degree or advanced qualification in marketing, communications, or a comparable field.
- Several years of experience in a senior marketing role within a service industry, ideally in a legal services setting.
- Experience in directing a team across various locations.
- Proven experience in leading and implementing digital transformation projects within MarComBD functions.
- Strong strategic mindset combined with hands-on implementation skills.
- Excellent written and spoken German and/or French and English.
- High-quality awareness, structured working style, and strong sense of ownership.
- Strong communication and organizational skills.
- Hands-on, service-oriented with the ability to adapt to the needs of various stakeholders.
We Offer
- Responsibility & Impact: A key role with direct influence on the firm’s brand and market presence.
- Development & Exposure: Close collaboration with senior management and opportunities for continuous professional development.
- Attractive Working Conditions: Modern work environment, comprehensive benefits, attractive pension scheme, and health & sports offerings.
- Culture & Team Spirit: A professional, collaborative, and supportive working atmosphere.
To apply, please apply online using the form below. Only applications matching the job profile will be considered.