About This Role:
The Global Launch and Commercial Operations Lead is a senior individual contributor responsible for the end-to-end governance, readiness, and execution excellence of Biogen’s global commercial launch of zorevunersen—a potential first-in-class disease-modifying therapy for Dravet syndrome.
This role involves leading cross-functional and cross-regional matrix teams to develop and execute robust launch plans, provide updates on launch progress for leadership, build and enhance organizational capabilities for launch through innovative methods and tools, and maximize launch excellence know-how across teams to facilitate and accelerate decision-making.
Additionally, the position is tasked with designing and implementing critical cross-functional initiatives that span external engagement (including healthcare professionals, patients, and caregivers) and advanced insight generation, in collaboration with cross-functional partners, to strengthen launch impact and inform strategic decision-making.
What You'll Do:
- Orchestrate end-to-end launch execution at global and local levels and embed customer and market intelligence into launch decisions.
- Lead cross-functional alignment across various functions, including Marketing, Medical, Market Access, Insights, Patient Advocacy Group (PAG), Product Operations & Technology (PO&T), Global Account Management (GAM), and Regulatory Affairs.
- Continuously engage with local teams to support and enable country team onboarding and engagement, implementing launch readiness activities and cascading down global materials.
- Drive strategic and operational rigor in building and managing integrated launch plans, with clear roles, responsibilities, and interdependencies among workstreams.
- Own launch stage gates, readiness milestones, and governance forums.
- Ensure alignment of all functions to the critical path and launch timing.
- Track performance post-launch and adapt strategies in real-time.
- Identify risks across strategy, execution, and market dynamics, and drive mitigation efforts with clear escalation to leadership.
- Define success KPIs, including uptake curves/adoption, market share evolution, customer engagement metrics, and ROI of launch investments.
- Ensure launch strategy reflects real-world treatment dynamics, access barriers, payer expectations, and competitive positioning.
- Lead selected insight generation or data analytics tasks as needed, collaborating with global or local teams.
- Foster a positive team culture through expert meeting facilitation, team health checks, collaborative and values-based decision-making, and proactive team engagement.
- Design and execute key external engagement initiatives targeting healthcare professionals, patients, and caregivers.
- Define and drive the global engagement strategy across stakeholders, ensuring alignment with brand positioning and launch objectives.
- Oversee the development and execution of omnichannel cross-functional customer engagement plans, including unbranded disease education and awareness campaigns in partnership with Medical and PAG.
- Co-create content with key markets to ensure readiness for worldwide deployment.
- Ensure all external-facing initiatives are insight-driven, compliant, and tailored to regional/local needs while maintaining global consistency.
- Partner with affiliates to adapt and activate engagement strategies locally, ensuring their relevance and impact across key markets.
- Lead the integration of market research, competitive intelligence, and customer insights (HCPs, patients, advocacy) to inform external engagement strategies and initiatives.
Who You Are:
You are a highly collaborative leader with a deep understanding of the launch planning horizon, from pivotal program endorsement to market introduction, and the role of each function in the launch planning and execution process. You possess a proven track record of successfully leading cross-functional teams through world-class launches. The ideal candidate is results-driven, excelling in strategy, execution, and people management. You showcase a strategic and empowering mindset alongside strong communication skills to ensure effective cross-functional alignment, execution, and representation in global forums and across the organization.
The ideal candidate also has a solid background in global marketing/brand leadership, product launches (global or regional), and commercial strategy in pharma/biotech. Furthermore, you bring experience in pre-launch, launch, and early in-line phases, ideally with exposure to rare diseases. Exceptional planning and organizational abilities are essential to manage competing priorities, along with experience in implementing and leveraging project management tools and principles.
Required Skills:
- Bachelor's Degree required; Advanced Degree (MBA, PhD, or equivalent) preferred.
- 10+ years of experience in the pharmaceutical or biotechnology industry, with at least 3 years in strategic or tactical roles supporting launch readiness.
- Proficient with MS Office Suite, Teams, and project management software.
- Profound commercial experience, preferably in a local affiliate environment; regional/global level experience is a plus.
- Strong track record of delivering results while fostering a collaborative culture and high employee engagement.
- Experienced in leading within a matrix organization.
- Proficiency in English and another language.
- Anticipated travel: up to 15% international.
Apply online using the form below. Only applications matching the job profile will be considered.